Jugaad Innovation, co-authored by Navi Radjou Check Out the Book →

TED Logo JUST IN: Navi’s TED Talk on Frugal Innovation — Watch it here!

[January 12, 2015]


Frugal Innovation Cover

JUST IN: Order Navi’s new book Frugal Innovation, published by The Economist

[January 01, 2015]






Navi Radjou is an innovation and leadership advisor based in Silicon Valley
. A Fellow at Judge Business School, University of Cambridge, he won the 2013 Thinkers50 Innovation Award and spoke at TED Global 2014.

Navi is the co-author of Frugal Innovation, published by The Economist in February 2015. He also co-authored the international bestsellers Jugaad Innovation and From Smart to Wise. He is a sought-after keynote speaker who is widely quoted in international media.

Navi is a regular contributor to Harvard Business Review online. Previously, he served as Vice-President at Forrester Research in Boston and San Francisco. Over nearly 20 years, he has consulted for leading global firms including BP, Campbell Soup, Cisco, E&Y, Fujitsu, GM, Hitachi, IBM, Microsoft, P&G, Rolls-Royce and SAP.

Navi graduated from Ecole Centrale Paris and studied at Yale School of Management. An indian-born French national, he lives in Palo Alto, California.

 Thanks to his unrivaled access to global markets, Navi has a rare and clear-eyed view of their forces, constraints, and opportunities.  His ideas are truly fresh.  His approach is disciplined– grounded in research.  And his delivery is filled with stories, warmth, and humor.  I recommend Navi to every future-facing audience in search of new tools and inspiration.”   —Christine Kinser, Global Leader, Strategic Programs for IBM Global Business Services 


Jugaad Innovation demonstrated with a French company                          Navi’s TEDx Cannes talk : From smart to wise managers

HBR Management Tip:
How To Reach Customers In Emerging Markets                                         
Navi discusses with The Economist about jugaad innovation


Navi interviewed in Renault-Nissan’s video on Frugal Innovation               Navi’s TED talk Learn to Unlearn


“L’innovation frugale : faire plus avec moins…!” Interview de Navi Radjou from Iddri on Vimeo.

MIT Sloan Management Review

Read Navi’s article on Mobilizing for Growth in Emerging Markets

A groundbreaking book, Jugaad Innovation
(Jossey-Bass, April 2012)
shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring the jugaad mindset and practices to their organizations.

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From Smart To Wise
(Jossey-Bass, 2013)
will help leaders at all levels nurture a resilient and balanced leadership style that is essential to succeed in our complex world.” 

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 Click HERE to watch HBR Insight on how healthy rivalry can spur innovation.

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